GuardX -- Stand Out on Google. Get Chosen More Often.
The Google Visibility System for Local UK Businesses
When customers search locally, Google shows them businesses that look active and trusted. If your profile looks quiet while competitors appear established, you lose enquiries before they even consider you.
GuardX keeps your Google presence visibly active with consistent customer feedback -- the signal Google uses to decide who appears first and who customers trust enough to contact.
See how UK businesses are becoming more visible and trusted on Google →
See what improved Google visibility is worth to your business
Based on how Google ranks local businesses and your numbers.
Adjust the numbers below to reflect your business.
3-5x is the typical increase in Google profile activity when GuardX is active.
Assumed uplift in enquiries from improved visibility: 15% (conservative)
Increased profile activity
in 90 days
+45
Estimated additional revenue
from improved visibility
£7,200
Value of each visibility
signal to Google
£160
Why visibility translates into revenue
Google ranks local businesses using three primary factors: relevance, distance, and prominence. Prominence is directly influenced by profile activity -- how often customers engage with your business and leave feedback.
When your Google profile shows consistent, recent activity:
You appear higher and more often in Google Maps and local search results.
Customers see you as more established and trustworthy at the moment they're deciding who to contact.
You receive more profile views, more clicks, and more enquiries than competitors who appear less active.
This calculator models the revenue impact of that improved visibility. It estimates how being chosen more often -- because you appear more active and trusted -- translates into additional customers over time, using your own numbers.
This calculator uses conservative modelling based on published research into how Google visibility affects local business enquiries and customer decision-making.
Helping Local Businesses Become More Visible and Trusted on Google
Google ranks local businesses based on relevance, distance, and prominence. Prominence is directly influenced by how active and trusted your profile appears -- and that comes from consistent, recent customer feedback.
GuardX automates this process, sending friendly requests after every job or visit, with follow-up reminders that make customers 4--5x more likely to respond. The result: your Google presence stays visibly active while competitors fade into the background.
The Google Visibility System
Your customers receive a short, friendly request after each job or visit -- sent automatically by email or SMS. If they don't respond, GuardX follows up with a gentle reminder the next day.
This consistent activity builds the signals Google uses to rank local businesses: recency, volume, and engagement. Your profile stays active. Competitors look dormant. You get chosen more often.
We handle everything for you:
Automated email review requests
Optional SMS review requests (98% open rate)
CRM or BCC email integration
Staff form for trades & in-person jobs
Set up your Google, Facebook, Yell or any review links
Fully done-for-you setup
You focus on running the business -- GuardX builds your Google presence.
See Where Customers Might Be Choosing Competitors Instead
Get a simple scorecard showing how your reviews compare to competitors, where visibility may be low, and where enquiries may be leaking to other businesses. Delivered within 24 hours.
- Your current Google review performance
- How you compare to similar local businesses
- Visibility gaps that could be costing you enquiries
- Opportunities to increase your ranking and trust
Enter your details below and receive your scorecard within 24 hours.
Understand Your Score at a Glance
See how many reviews your business has and how it compares to competitors. More reviews = stronger online presence.
View your average rating across platforms. Higher ratings build trust and increase conversions.
Track positive, neutral, and negative reviews to understand customer feelings and improve experience.
Check how recent your reviews are. Fresh feedback shows engagement and keeps your business relevant.
Get a snapshot of your total reputation score, showing how well your business is performing online.
Greater Visibility → Stronger Trust → More Customers
Google uses review activity as a key signal when ranking local businesses. Profiles with consistent, recent feedback appear more prominently and are trusted more by customers making decisions.
GuardX keeps your presence active so you stand out locally instead of blending in.
Google Maps Results vs Sponsored Ads
When people search for local services, most clicks go to the Google Maps results — not sponsored ads.
Customers tend to trust businesses that appear established, active, and well-reviewed in local search. Sponsored ads may get attention, but many users scroll past them in favour of businesses that look proven and trustworthy.
Organic visibility in Google Maps earns trust at the exact moment customers are deciding who to contact. That's why maintaining a visibly active Google profile is often more effective long-term than relying on ads alone.
What Google Visibility Actually Means for Your Business
Your position in Google Maps and local search directly affects how many customers see you, trust you, and contact you. Consistent activity is the signal Google responds to.
Businesses that maintain consistent activity on Google typically see 20–40% more calls, clicks and enquiries within the first few months — simply by appearing more established and trusted.
When competitors appear more active than you, customers choose them first — not because they're better, but because they look more established in Google Maps and local search.
Those businesses dominating local search aren't just "lucky" — they maintain a visibly active Google presence. GuardX gives you the same advantage automatically.
Switch it on once, and let GuardX build your Google presence and enquiries every week.
How GuardX Works
Connect your CRM or BCC email
Or use our simple staff form
Review requests go out automatically after each job or visit
Friendly email or SMS requests sent to your customers
Two gentle follow-up reminders increase response rates
Makes customers 4-5x more likely to leave a review
Your reviews and visibility grow month after month
More visibility. More trust. More customers.
Who We Help
GuardX works best for:
Trades & home services
Flooring & carpet businesses
Shops & retail
Garages & MOT centres
Gyms & fitness
Salons & barbers
Pet services
Local service businesses
If you rely on Google to win local customers — GuardX helps you stand out.
What Our Clients Say
"The GuardX system is great for staying on top of reviews. It's saved me time, and the reports are really clear and easy to read, making it simple to keep an eye on my average rating."
Holly Cox
Business Owner
"A very handy tool to keep track of my business reviews — simple and easy to use."
Joseph Yossefi
Business Owner
Ready to Stand Out on Google and Win More Customers?
Join businesses across the UK using GuardX to become more visible and trusted on Google.